Share folders
Sell once on Etsy. Your buyer gets a free, editable copy of every template inside the folder — and you get paid every time the link is opened.
Selling digital templates means most of your time goes to the after-sale. You zip the file. You email the buyer. You write the same here is how to make your own copy reply for the hundredth time. A buyer comes back two months later saying they lost the file. Another asks for a typo fix you can't do without their login. The design itself was the easy part.
The handoff is the problem
When you sell a digital template, the buyer pays on the marketplace, then waits for the download. They open the file in a third-party editor that wasn't built for delivery. They customise something, save it somewhere, maybe lose it. If they want changes later, the conversation moves to DMs. You become the support team, your buyer becomes the operator, and the tool between you was built for designers, not for shipping templates to strangers.
A share link moves the after-sale loop into one place. Your buyer never downloads anything. You never zip anything. The template, the customisation, the publish, and the support all live on the same surface.
What a folder is
A folder in your Invitarium dashboard groups one or more templates. Pick a folder, hit the Share folder button, and you get a share link. That link is the only thing you paste into your Etsy listing.
You can put one template per folder or a whole bundle. A save-the-date plus the matching invitation plus a thank-you card ships as one share link, and the buyer gets all three the moment they claim.
What the buyer sees
The buyer opens the share link. They sign in with a one-time email code or Google. There's no password to forget and no separate account flow to learn. A free, editable copy of every template in the folder lands in their own dashboard the moment they're in.
They type their names. They drop in a photo. They change the date. They preview the result on a phone-size canvas without leaving the editor. When they're ready, they publish to a clean address like lauren-and-mike.invitarium.site and share that with their guests. The whole loop happens in one tab. No zip file, no third-party editor, no save-to-account step that goes wrong on the buyer's end and lands in your inbox.
One link, always current
Each copy a buyer claims is a snapshot of the template at the moment of claim. You stay free to edit the original. Touch up the typography next month, swap an image, replace a font, fix a wording. The copies already sitting in buyers' dashboards stay exactly as they were; new buyers who click the same share link get the updated version.
Your Etsy listing keeps the same share link forever. No re-uploading the file when the artwork changes. No buyers stuck on the old version because they downloaded the zip last Tuesday. The link in your listing on day one is the same link you'll use a year from now.
Pause, resume, or stop sharing
Every folder has three states, and you switch between them from the folder header.
- Active: anyone with the share link gets a free editable copy.
- Paused: existing buyers keep their copies and can still edit and publish; new clicks land on a friendly this template isn't available right now page.
- Stopped: same as Paused, but signals you're done. You can resume any time without breaking existing buyers' copies.
This is the seasonality lever. Holiday templates pause for ten months. Exclusive drops stop after a print run. Evergreen designs stay active. The share link itself never changes, so the listing doesn't need a refresh either way.
How billing works
Each copy a buyer claims counts as one shared copy against your monthly plan allowance. The allowance is part of your subscription:
- Free: 3 shared copies per month
- Basic: 25 shared copies per month
- Premium: 100 shared copies per month
- Pro: unlimited shared copies
Past your allowance, you have two paths. Upgrade the plan, or let the buyer cover the copy themselves with a one-time $29 self-publish fee that stays good for a year. The buyer's edit and publish experience is identical either way; the difference is who picks up the cost of that one copy.
Shared copies are the only place Invitarium meters your usage. Storage, the number of templates you keep in your dashboard, and the size of your folder library aren't gated this way. The metered unit is the buyer-side copy, because that's what tracks with the real volume of your shop.
Analytics, on you
Each folder gets its own page under Analytics. You see how many buyers claimed a copy, how many published, when each thing happened, and which folders are carrying the shop. Buyer emails are visible so you can follow up for repeat sales or referrals; other personal data isn't.
You're not flying blind on which template sells. You don't need a separate tracking pixel on a separate page. You don't need to count marketplace notifications by hand at the end of the month.
Help-edit and revoke access, the loop closers
Sharing a folder gives you the delivery surface. Two sister features make the after-sale clean.
Help-edit lets a buyer flip a switch on their copy that says let the designer help. The copy shows up in your dashboard and you can fix the typo, swap the photo, or adjust the spacing without ever asking for their password. The buyer keeps the publish; you only have edit access while they want you to.
Revoke access is the chargeback close. If a buyer refunds on Etsy or directly, one click in your dashboard pulls the copy back. Their published URL goes dark, their dashboard loses the template, and the design comes home. No dispute thread, no email tag, no quiet loss of an exclusive design to someone who already got their money back.
Read the how-to in the Help Center
More for sellers
- Help-edit accessYour buyer asks you to fix a typo or swap a photo. Open their copy, change it, save. No password swaps, no screen-share, no re-uploaded files.Read more
- Branded delivery PDFOne PDF template, your branding, every buyer gets their own copy with their share link baked in. The Etsy delivery file that finally looks like yours.Read more
- Client accountsRun agency invitation work without password swaps. Spin up a scoped login for every client; they edit their own templates inside your account, you keep the publish, the billing, and the design system.Read more